Mohr’s Landscaping Services is an Edmonton-grown business that is celebrating it’s 10th anniversary this year. As part of a marketing campaign, they had me design a series of postcards that promoted their landscaping services. These postcards tugged at the audience’s dreams for a personal oasis. Mohr’s came up with some really snappy headlines, and I loved working with the copy!
I felt it was important the postcards looked unified and like they all come from the same company, so they share the same overall layout and design elements. However, the photos are tailored to each specific message, and I used different styles of typography to express the personality of each headline. These designs got some additional mileage as Facebook banners for the company Facebook page.
If you’d like so see more postcard and mailout designs I’ve done, you’ll find them on this new portfolio page. As part of a larger summer project, I made some big changes to my online portfolio, the biggest one being a different way of organizing projects. Over the next few blog posts I hope to show off some new pages and additions.