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Aviatrix Design

Content Design & Infographics

The Strategic Communications Iceberg: Infographic for Scriptorium

Scriptorium is a firm that specializes in technical writing and documentation. Part of what they do is help clients understand the value of clear communication. As part of that mission, I designed this infographic to unpack the work that goes into strategic communication:

The Strategic Communications Iceberg infographic for Scriptorium: the visible tip is clear and easy communication, while below the waterline sit discovery and planning, the writing process, production workflow and foundational systems

Writing for Scriptorium

Alongside design, I’m a regular blog writer for Scriptorium. My posts focus on where writing and visual communication meet: practical ways to use visuals to make complex information easier to understand and act on. Here are a few I’ve written:

Four Visual Tools for Collaborative Problem-Solving

Mind maps, affinity diagrams, fishbone diagrams and impact-effort matrices: four whiteboard-friendly methods that help teams untangle complex problems together.

Read on Scriptorium →

Unpacking Complexity: How Infographics Lighten the Cognitive Load

Why dense, text-heavy content overwhelms working memory, and how chunking, hierarchy and pairing visuals with text help readers grasp complex ideas faster.

Read on Scriptorium →

How to Use Data Visualizations Effectively

Choosing the right chart for your takeaway, cutting the clutter, labelling clearly and framing data as a story that leads to a decision.

Read on Scriptorium →

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